By Jim Lefevere
"Pioneers get the arrows," as the saying goes. I much prefer: "Pioneers get arrows in their back." Being early in a market is great -- if the market is ready for you.
I have been in and around Internet and healthcare for nearly 15 years. I almost regret to say that that for many reasons, but mostly because I have been waiting that long for technology to revolutionize healthcare....
There is little benefit to be gained from deciphering the ever-moving target of teen speak, which at the present time is greatly influenced by abbreviations used when text messaging. "IDK my BFF Jill," as the popular Cingular wireless commercial once taught us. For the healthcare industry, though, some wireless industry semantics are worth exploring at the risk of remaining known as the industry...
